Hello,
I’m Robert NAVARRO.

I’m a Chicago based Creative Director building ideas that connect brand AND Culture WITH real-world experienceS.

For the past 15 years, I’ve worked across agency and in-house teams to develop concepts, campaigns, and design systems for brands spanning CPG, lifestyle, and entertainment with a focus in shopper and experiential marketing.

My background is rooted in design, but my work has expanded into the bigger picture: shaping the strategic idea, building the story around it, and bringing it to life with clarity, craft, and impact.

RESUME
RESUME
 
 

I’m most at home where concepting, storytelling, and execution all meet. On-site creative direction remains one part of the gig I love most. There’s something uniquely energizing about navigating constraints and solving problems in real time, while seeing the payoff of all the effort that led us there.

CREATIVE DIRECTION
BRAND IDENTITY + DESIGN SYSTEMS
CAMPAIGN CONCEPTING
SHOPPER + EXPERIENTIAL
STORYTELLING
ON-SET/ON-SITE CREATIVE DIRECTION

 
 
 

SELECTED BRAND EXPERIENCE

CPG + SNACKING

  • 5 Gum

  • EXTRA

  • M&M’S

  • SNICKERS

  • SKITTLES

  • Starburst

  • TWIX

BEVERAGE + LIFESTYLE

  • ASICS

  • Bud Light

  • Budweiser

  • Curaleaf

  • Golden Road

  • Goose Island

  • Grassroots Cannabis

  • Michelob ULTRA

  • NÜTRL Vodka Seltzer

  • Select Cannabis

  • Stella Artois

  • SOLO

TECH + ENTERTAINMENT

  • Amazon

  • AT&T

  • ESPN

  • Google

  • Netflix

  • Nissan